PETER ALEXANDER celebrates over 32 years in the sleepwear business and this year’s Mother’s Day collection, ‘Mum’s The Word’ celebrates all the mums out there.
Mother’s Day has always held a special place in Peter’s heart, as he celebrates his own mother, Julette Alexander, who played a vital role in his life and to the success of the brand. The unbreakable bond and unconditional support shared between the two has translated to all things PETER ALEXANDER and in particular the most anticipated collection of the year, Mother’s Day.
“Mums! They come in all shapes, all sizes, all ages and we can’t live without them! My own mum is young at heart, and still loves fashion. So for her, my Mother’s Day collection isn’t only for traditional sleepwear…. This one is for the million different kinds of mums out there – stylish, sweet, snuggly – every single one of them is special. Remember to love and cherish your mum – I certainly do,” says Peter Alexander.
From bright, eye-catching florals to plaids and flannel PJs in shades of mint and pale blue, there is something in store for every mum! Kids and Dads will love feeling part of the fun with the P.A. Bear Club print, and Mother’s Day wouldn’t be the same without Peter’s mascot Penny the Dog adorning some cosy sets…. it’s a PETER ALEXANDER tradition!
The PETER ALEXANDER Mother’s Day collection is now available nationally in store, in selected MYER concession stores and online in Australia at peteralexander.com.au and in New Zealand at peteralexander.co.nz for a limited time only.
We are giving one lucky mum the chance to win a Peter Alexander gift pack valued at $100. To be in the running simply post a comment below detailing which item from the ‘Mum’s the Word’ range you would like for yourself and why?
Terms and Conditions
Entrant must be 18 years or older
Entrant must reside in Australia
Entrant can only enter once
Winner will be notified by email and will have 24 hours to respond or another winner will be notified.
Competition closes Sunday 12th May at 5pm